Adventuring With You Since 1984
The original sport sandal emerged from the shores of the Grand Canyon back in 1984. Born out of necessity to prevent sandals from floating downstream, a resourceful river guide strapped two Velcro watchbands to a pair of old flip-flops. And just like that, Teva was born.
In the years following, Teva has retained the same pioneering spirit and continues to celebrate the freedom to explore.
Create an entertaining Virtual Training Program for retail associates
Partner with larger Teva brand for Global Brand Conference content
Work with in-house production team
Goals & objectives
Virtual training program
Going beyond the traditional training video, we incorporated commercial elements to boost production value, add entertainment, and highlight Teva as a modern brand.
Global brand conference
With positive feedback on the Virtual Training Program for retail, we brought talent direction and commercial equipment to elevate the product section of Teva's Global Brand Conference for 2021, and forthcoming in 2022.
Working with Teva's creative team and the in-house production crew at Deckers Brand efficiently and effectively allowed for seamless integration between Lure & Teva, ultimately elevating the product.