Welcome to Episode 2! Today, we're speaking to Annelise Holyoak, National Director of Marketing & Communications for Cinépolis USA about their community-focused marketing approach, why movie theatre popcorn tastes so good (SPOILER: it's a secret) and what she predicts is the future of cinema for the rest of 2020 -- and beyond.
Featured in this episode
What makes Cinépolis unique? Hint: they cater to luxury moviegoers with their stadium seating, push-button waiter service and chef-driven menu.
What will make Americans feel comfortable going out to the movies again? This Vulture article is a great read.
How you can rent a private movie theatre during quarantine for unheard of pricing thanks to their community-focused model.
Why movie theaters are here to stay (and why nothing can replace them).
And why the Kardashians and Kanye West have made Cinépolis their movie theater of choice.
Continue the conversation
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