Honoring one of the most influential women to ever organize a bunch of Californians, Dolores Huerta has been a model of community activism, feminism, and plain badassery for over 60 years.
Erin Douglass, founder of the nonprofit, says about Lure:
"Lure Films is really one of the reasons NWP even exists. When we came up with this crazy idea, Bria Little & Ky Schultz immediately jumped on board and gave us a space to make it all happen. If they hadn’t been so onboard this whole thing could have very easily just been a great idea that never came to life. We’re always excited to collaborate with them and figure out new ways to make our events more fun, exciting, and impactful."