Montecito Bank & Trust
Partnering with Montecito Bank & Trust for a second time on a commercial campaign series, we were thrilled to innovate their existing style and elevate their content to the next level. We created three different types of spots: product features, customer stories and a brand video.
01
Imagine What's Possible
The brand video sets the tone for the entire campaign, encapsulating our client and establishing the graphic story. Meant to be viewed for a longer ad buy, we incorporated hidden graphic elements to be found over time.
02
Bob's Well Bread
This customer story provides insight into Bob Oswak's banking relationship with Montecito Bank & Trust, focusing on the Santa Ynez Valley for his successful (and delicious) business: Bob's Well Bread.
03
Powerful Digital Banking
"Powerful Digital Banking" highlights Montecito Bank & Trust's nimble digital banking features, something expected by the modern bank customer. This spot features community members and bankers alike.
04
Flooring 101
Telling the story of Flooring 101 from the banking relationship, we utilized the actual bankers that Dimitrios "Jimmy" Poulos works with day-to-day for this commercial.
05
When You're Ready For...
"When You're Ready For..." growth, Montecito Bank & Trust has a lending option for you. This spot focuses on the endless possibilities for you and your business with MB&T's lending team.
In-house team
2019
