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    Why UGC Is Essential For Your Social Media Strategy
    Phillip Barnett
    • 5 min

    Why UGC Is Essential For Your Social Media Strategy

    We dive into why UGC is important and how you can incorporate it into your social media marketing.
    TikTok Advertising: Is it Right For Your Brand?
    Rachael Mattice
    • 2 min

    TikTok Advertising: Is it Right For Your Brand?

    TikTok has gained popularity and has slowly been adopted by brands. Should you incorporate it in your social media marketing?
    User Generated Content: What It is and Why It’s So Important to Your Social Media Strategy
    Rachael Mattice
    • 3 min

    User Generated Content: What It is and Why It’s So Important to Your Social Media Strategy

    Relatability, belonging and trust are only a few ways that UGC can benefit a brand’s social media marketing strategy. Here are others.
    Year in Review: Lure Digital’s 2020 Top Content Marketing Blogs
    Rachael Mattice
    • 3 min

    Year in Review: Lure Digital’s 2020 Top Content Marketing Blogs

    For digital marketers, 2020 changed the game.Here’s a recap of how we covered the changing tide in content marketing and the advice we gave.
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